ZayZoon’s Communications tools make every message count

If you’ve ever wondered whether your updates, reminders, or recognition posts actually reach your frontline employees, you’re not alone. For most employers, internal communication stops at the bottomless void of an email inbox. 

But when your team isn’t behind a desk or doesn’t have a company email, it’s easy for vital updates to get lost.

In fact, 60 percent of internal communications leaders say engaging frontline workers is their biggest challenge. And it’s no surprise why: deskless employees make up 80 percent of the global workforce, yet only 27 percent are satisfied with their company’s internal communication. That’s a gap employers can’t afford to ignore, especially when turnover, engagement, and productivity are on the line.

With the latest enhancements to ZayZoon Communications (now in open beta), we’re helping employers close that gap for good.

For decades, companies have relied on intranets and email to reach their workforce, but those channels rarely reach the people who keep operations running. ZayZoon Communications changes that by meeting employees where they already are: on their phones, in the ZayZoon app.

From broadcasts to connection: what’s new in ZayZoon Communications

ZayZoon Communications was built to make it easy for employers to reach every worker, whether they work in an office, on the frontlines, or on the night shift.  Through Announcements and Polls, HR teams can share updates, celebrate milestones, and collect real-time feedback — all in the same mobile app employees already use to access their earned wages.

Now, with our latest update, ZayZoon Communications introduces Grouping — a powerful way to segment and personalize your communications so the right messages reach the right people.

With Grouping, you can:

• Target specific audiences by role, department, location, or shift.
• Build reusable lists (like “Team Leads” or “Phoenix Warehouse”) to make ongoing communication seamless.
• Send personalized messages that resonate, from local announcements to quick check-ins.
• Drive higher engagement by ensuring employees only see the messages that matter to them.

This means no more one-size-fits-all blasts that get ignored. Instead, you can deliver messages that feel personal, build trust, and strengthen culture, without adding complexity to your day.

Targeted communication matters more than ever

Today’s frontline workers are under immense pressure. They’re balancing unpredictable schedules, staffing shortages, and rising living costs — all while often feeling disconnected from their employers. Meanwhile, HR teams are stretched thin, trying to maintain culture and engagement across dispersed workforces.

When communication breaks down, the impact is immediate:

• Employees feel unseen and unappreciated.
• Misinformation spreads faster than updates.
• Engagement, safety, and retention all suffer.

A 2025 Staffbase study found that 58 percent of employees considering leaving their jobs cite poor internal communication as a reason. The fix isn’t sending more messages — it’s sending the right ones.

ZayZoon’s enhanced Communications tools are designed to help employers cut through the noise. With Grouping, you can keep communication focused, relevant, and human, giving employees exactly what they need to feel informed and connected.

Real-world examples: how employers can use ZayZoon Communications 

Here are a few ways teams can use ZayZoon Communications to strengthen connection and engagement across their workforce:

• Retail: A regional manager creates a group for “Store Managers” to share weekly sales goals, turning updates into opportunities for motivation and celebration.
• Healthcare: A clinic administrator sends shift-specific announcements to the “Night Nurses” group with reminders about patient safety initiatives.
• Hospitality: A restaurant owner uses Polls to ask staff which menu items to feature at the next seasonal event, creating a two-way dialogue that builds excitement and inclusion.
• Logistics: A warehouse operator quickly sends urgent updates about schedule changes to a specific location group, ensuring critical messages don’t get missed.

Each of these examples shows how simple, targeted communication can transform employee engagement from a one-way broadcast into a genuine connection.

Communications templates designed for busy teams 

SMB employers often don’t have full HR or comms departments. They need solutions that are simple, fast, and effective. ZayZoon Communications was built with that in mind.

With this latest release, you can:

• Launch your first Announcement or Poll in minutes using pre-built templates.
• Save time with reusable groups and message drafts.
• Track engagement metrics to see which messages drive the most participation.
• Collect feedback directly from your team — no extra software required.

Whether you’re sharing a policy update, celebrating an employee milestone, or checking the pulse of team morale, ZayZoon helps you do it all from one central hub.

Strong communication builds stronger culture and retention

When employees feel informed, included, and recognized, they stay longer and perform better. In high-turnover industries like retail, healthcare, and manufacturing, that makes a measurable difference.

According to Gallup, highly engaged teams have retention rates up to 59% higher than disengaged teams. ZayZoon Communications makes engagement effortless by integrating it directly into the same experience where employees already check their pay and access financial wellness tools.

That’s what makes this update more than just a new feature. It’s part of ZayZoon’s broader mission: to connect financial wellness and employee engagement into one powerful, easy-to-use platform.

With Announcements and Polls, employers aren’t just keeping employees in the loop: they’re creating touchpoints that drive trust, belonging, and motivation.

Ready to get started?

ZayZoon’s enhanced Communications tools are now available to all employers in our open beta program. If you’re already a ZayZoon client, reach out to your Client Success Manager to start using ZayZoon Communications today.

When every message counts, the right communication isn’t just a nice-to-have. It’s how you build a stronger, more connected workplace.